Expansion of sponsor investments and guest turnout, prominent keynoters, business guidance initiatives, and media relations program signal a higher purpose for events
June 23, 2015— With just under two months to go until the eighth annual CE Pro Summit and fourth annual Commercial Integrator Summit, the co-located events are poised to achieve a higher level of importance and value—for the elite integrators attending, for the industry-leading suppliers sponsoring and for the industry as whole. The events are being held August 17-19 at the Gaylord National Resort in the greater Washington, DC area.
Once thought of as “nichey” events—unique in their format and nice to participate in—the Summits are now becoming:
- Essential to attend for owners and senior executives of bigger, better integration companies who use the events to evolve their product and service mix and to source business process models
- Essential to sponsor for suppliers that use the events to establish and enhance business relationships and promote products and initiatives with key channel partners
- Essential for promotion of the custom and commercial integration industry as it competes for end-user mindshare versus low cost, DIY-style solutions
After a year of 35% growth in sponsor investments in 2014, the Summits are on track to repeat that performance this year, with sponsor investments running 32% ahead of 2014 YTD.
Over 120 sponsor brands will participate, including leaders in audio/video, control, IT/networking, security and business/work management tools. (See the CE Pro Summit and CI Summit websites for complete listings.)
Considerable growth is matched on integrator guest attendance—with 275 guests projected for 2015, a 22% increase. There is a particular upswing in quantity and quality of the Commercial Integrator guest list, which includes CEOs and other top managers of some of the largest and most progressive CI companies. Contact Wendy Loew to preview the preliminary guest list.
As always, the Summits feature general sessions that provide visionary but practical information and advice from some of the nations’ best integration companies. The program highlights roundtable sessions, where guests can brainstorm together on business improvements and opportunities, forming enduring bonds. On Tuesday, August 18, CEA Chief Economist, Shawn DuBravac, talks about the opportunities and threats of the Internet of Things for integration companies.
The event concludes with a Finale Presentation from The Purpose Institute’s Haley Rushing. Rushing is the partner of last year’s keynoter, Roy Spence, and together with Spence is responsible for consulting Hillary Clinton’s presidential campaign.
To complement the session content at the event, EH Publishing and AE Ventures are teaming to publish Profiles in Custom and Commercial Integration Leadership Reports, which will serve as year-long handbooks for the guests on topics like product mix evolution, management issues, market trends and valuation.
The CE Pro Summit will also be working to spread positive messaging to consumers and investors in 2015. Its new Home Tech Insights Media Relations Program will promote the benefits of professionally designed, installed, monitored and maintained connected homes in an era when real integrator capabilities and success stories are drown out by DIY hype.
On the fun side of things, the Summits’ Opening Reception, sponsored by Origin Acoustics, promises a wow factor from Origin’s founder, Jeremy Burkhardt. And Tuesday night will conclude with an optional Potomac River boat tour of the DC monuments at night.
“We’re looking forward to our biggest and most impactful Summits ever,” says AE Ventures President, John Galante.
“We’ve been working hard with Jason Knott and Tom LeBlanc of EH to pull together content that’s relevant and compelling. We’re recruiting more of the very best companies to participate as both guests and sponsors. And we’re stepping up to important industry needs like PR that counters the DIY craze.”
“It’s going to be, as our theme calls out, a truly monumental experience in DC,” he adds. “And, most important, it will spark real positive change for participants and the industry as a whole.”