AE Ventures History

Journey to Becoming the Hosted Event Innovators

AE Ventures was born as the economic storm clouds of the great recession gathered in 2008. Spun out of EH Media and founded by John Galante and Nancy Franco, AE launched the CE Pro Summit and Electronic Security Expo (ESX) in that first year and, despite challenging business conditions, grew and developed these fledgling events strongly, posting double digit growth in each of their first five years.

In the fall of 2013, AE resurrected the dormant TecHome Builder media brand. Galante had launched TecHome Builder as a print publication in 2002 while at EH, and AE acquired the TecHome Builder assets shortly after the housing market collapse quieted the publication in 2009. The new TecHome Builder digital-only media featured a broadened scope of product coverage—not just electronics like home automation, AV and security, but also smart HVAC and IAQ, smart electrical and lighting, smart kitchen, bath and laundry tech and even advanced home plumbing technologies. New hosted style events for both high volume and luxury homebuilders were also part of the TecHome Builder relaunch.

In 2014, AE produced its last edition of ESX and sold its majority equity position in the event to its association partners, the Central Station Alarm Association and Electronic Security Association. About the same time, AE also began to sharpen its focus onto innovating with the hosted event model. AE broadened the appeal of the events by adding more modestly priced sponsorship packages and more familiar options for sponsors to participate. We also developed audience segmentation strategies that made for both relevant, focused content and interaction among guests and sponsors while at the same time generating size, scope and variety.

The innovations paid off.

The CE Pro Summit was joined by the Commercial Integrator and Security Sales & Integration Summits under the Total Tech Summit umbrella brand, igniting rapid growth and more than tripling of sponsor investment from 2013-2016. The TecHome Builder Summits pulled high volume, luxury and multifamily builders into a similar 3-in-1 approach and topped $1 million in sponsor investments in less than half of the time it took for Total Tech to reach that level.

In 2017, AE Ventures is innovating again with the development of a regionally focused hybrid hosted event called TecHomeX. The event will host 250 industry VIPs from the California residential design-build and tech integration and contracting communities, catalyzing strong collaboration among the trades who need to work together to deliver to California’s huge, surging home tech market.

Moving forward, AE Ventures is committed to continuing improvement and innovations of its hosted events, developing digital social media attachments for its events to boost and broaden their value and discovering new niches within the technology industries and technology applications areas where its formula can speed progress and provide strong value.

 

 

Accolades

While delivering winning results for our customers is always our number one accolade, AE Ventures has also been recognized by the industry for its creative, quality work and dedication to the industries we serve.

We’ve been the grateful beneficiary of some of the event industry’s premier awards, receiving the IAEE Art of the Show Award in 2011 and 2012 for the Electronic Security Expo (ESX).

ESX was also named one of the Fastest 50 by Expo magazine for its exponential attendance growth in 2011.

AE Ventures’ staff members have received many individual accomplishments, including:

  • John Galante, President, was named to Expo magazine’s Expo Elite, has managed numerous events recognized as Fastest 50 by Expo magazine and has received the CEA TechHome Division Industry Leader Award.
  • Nancy Franco, Executive Vice President, has been named to Expo magazine’s Expo Elite.
  • The TecHome Builder editorial team came away with gold, silver and bronze awards in NAREE’s 66th Annual Real Estate Journalism Competition.

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